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How to build a website when your client’s business is to run a business, not a website

How do you run a website when your business is to run a business, not a website? Getting a website – and maintaining it as part of an actionable marketing strategy – still poses a challenge for many small business owners: too complex, too expensive, too time-consuming. According to Google, 60% of small businesses globally don’t yet have a website. This talk explores an idea, an experiment, a rudimentary proof of concept, and a dream: To really and truly simplify the process of keeping a website up to date down to the every-day digital stack of an every-day person. That is: to really and truly democratise publishing on the open web.

Esta sessão aponta a um público de programadores, marketers, designers e administradores e gestores de sites. A sessão será em inglês.

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WordCamp Lisboa 2019 is over. Check out the next edition!